Self-promotion is hard to do. I hate it. But it must be done.
Read this little collection of tips from The 99% to further gird your loins for the battle.
You should read this article.
Its about how to tell if you’re being boring.
And read this list, too. It’s a list of topics to avoid if you’re interested in not being boring:
1. A dream.
2. The recent changes in your child’s nap schedule.
3. The route you took to get here.
4. An excellent meal you once had at a restaurant.
5. The latest additions to your wine cellar.
6. An account your last golf game.
7. The plot of a movie, play, or movie—in particular, the funny parts.
Yes, you. Pay attention to this stuff. The people who have to listen to you will thank you.
I recently heard about Kickstarter on This Week in Google, but then I found this interesting article in the New York Times about the company. Here’s how they describe it:
Kickstarter, a start-up based in Brooklyn that uses the Web to match aspiring da Vincis and Spielbergs with mini-Medicis who are willing to chip in a few dollars toward their projects. Unlike similar sites that simply solicit donations, patrons on Kickstarter get an insider’s access to the projects they finance, and in most cases, some tangible memento of their contribution. The artists and inventors, meanwhile, are able to gauge in real time the commercial appeal of their ideas before they invest a lot of effort — and cash.
I wonder how this is going to affect those of us who dream of dropping their day job.
I like the way that Dan Schawbel has grouped some major aspects of personal branding:
*Discover *Create *Communicate *Maintain
And while I may not agree with the specifics of the article, and some may not apply to my situation, through these divisions, I can see more clearly where I excel and where I fall short.
I believe this’ll help me be more organized and focused when the time comes to unleash myself upon the world.
This is a nice list of marketing and PR tips that I’ll be filing away for the day when I actually have a book to sell.